Brand strategy
Working with brands to identify their audience and achieve their performance objectives.
Inox supports existing and new brands that want to position themselves in a relevant and differentiated way, in line with the rapid and constant evolution of markets. In an ever-changing world, we work together holistically and creatively to deliver sustainable growth in line with defined objectives.
- Brand positioning
- Brand structure
- Governance and processes
- Portfolio of services
- Values-based mission
- Vision for a sustainable future
Our Integrated Brand Strategy (iBS) methodology fully meets this need. Our approach, which is both rational and creative, puts business, creativity and technology into perspective. More than 150 companies have successfully benefited from our expertise in brand strategy and creation.
Project
Groupe E
Groupe E and Inox Communication have created a single brand whose services are now focused on customers and their needs.
Project
Von Arx
TRANSFORMING A BUSINESS’S COMMUNICATION INTO A GROUP STRATEGY By verticalising its scope of offerings, the company shifts from a construction material hauler into a global supplier of construction solutions.
Projet
Eyra Group
Acteur reconnu en Suisse romande, la société ALTEA challenge le marché romand des technologies de l’information en créant Eyra Group.